Three Musts When Selling Your Home

Three Musts When Selling Your Home

It takes more than a fresh coat of paint, slapping the home on the MLS, taking a few pictures and throwing it up on social media if you want to make the biggest profit on your investment.

That's why our team has a consistent, proven process that we execute from start to finish to make sure that our clients maximize their success in this wild market.

Today we have three things you'll want to be aware of before you get your home ready to hit the market.

• The first thing you need to think about is exposure.

Even in this hot sellers' market, the more eyes you get on your home, the more return you will see on your home. In fact, a statistic from the NAR, or National Association of Realtors, shows that 67% of buyers will see a home that they see online (and I bet that number is actually a lot higher).

On top of that, homes that use drone photography sell 68% faster. This is why our team has committed to making sure that we use advanced digital marketing techniques to ensure that your home is seen by the masses, not just our followers on social media.

We use targeting techniques both locally and outside of the area to make sure that people who are looking for homes like yours see your home.

• Next, you'll want to hire someone who's really good at negotiating.

According to the South Central Wisconsin MLS in 2021, more than 70% of agents in Dane County sold less than 10 homes and only 13% sold 20 or more.

As someone who's been involved in hundreds of real estate transactions and is a certified negotiation expert, I understand how important the roles of an experienced negotiator are in the selling process and making sure that you get the most money from your investment.

• The last things to consider are price, condition and location.

Here's the deal, everyone thinks their home is worth more than it actually is. And you know, there's sites that you can check that will tell you exactly what you want to hear. But these algorithms don't take into account upgrades, views or other basic amenities. Each of these things can have a huge impact on the type of return you will get on your biggest investment, your home.

Everyone knows a realtor, but before you sell your home, find a real estate expert that you know will market your home at the highest level, is a negotiation expert and understands the role that price, condition and location play in the sale of your home.

Our team is highly trained in all of these areas and we would love to help you try and sell your home.

As always, if you have any questions about your unique situation give our team a call, we'd love to help. Let's talk soon.